Simile — Today we’re announcing our Series B. (Launch Video Storyboard & Reverse-Engineering Breakdown)

About Simile & This Product Release

Simile — Today we’re announcing our Series B. We’ve raised $200M at a $2B valuation from Greenoaks with participation from Index Ventures, Hanabi, A*, Bain Capital Ventures, CVS Health Ventures, and Definition. Our mission is to simulate all eight billion people on earth, accurately. Watch the full 107s Simile launch video with shot-by-shot breakdown and Remotion code.

Official X Account: @simile_ai | Original X Launch Post →

Explore Simile Company Profile & Video Archive (/company/simile) | Visit Official Simile Website (Simile) →

Editorial Structure & Storyboard Timeline (107s Total Runtime · Fast (2.2s avg shot))

  • 01 · THE HOOK (00:00 – 00:15 · 14%): Prompt-to-Execution Split Reveal for Simile — Opens immediately on the high-contrast tension point before showing the brand logo, locking viewer retention in the first 15 seconds. (Camera: 1.6x macro push-in with 0ms dead air on frame 1)
  • 02 · HERO UI REVEAL (00:15 – 00:47 · 30%): Core Simile Surface & Interaction Loop — Demonstrates the primary action in a single continuous take (32s) with cursor smoothing and highlighted focal bounds. (Camera: Isometric-to-flat spring settle (cubic-bezier 0.22, 1, 0.36, 1))
  • 03 · VELOCITY MONTAGE (00:47 – 01:23 · 34%): Multi-State Feature Proof on Downbeat Cuts — Compresses 3–4 secondary workflows into rapid visual proof without narration drag. (Camera: Fast (2.2s avg shot) matched to 122 BPM transients)
  • 04 · PAYOFF & LOCKUP (01:23 – 01:47 · 22%): Simile Brand Lockup & Availability CTA — Holds final URL and launch status cleanly for 24s so viewers on X stop scrolling and click the link. (Camera: Clean center lockup with subtle radial luminance decay)

Release Context & Production Format

Published by Simile (@simile_ai) on 2026-07-30 in the ai category (107s total runtime).

30fps Remotion React Code Specification

import { AbsoluteFill, Sequence, useCurrentFrame, useVideoConfig } from "remotion";

// Simile — Simile — Today we’re announcing our Series B. (107s @ 30fps)
export const SimileComposition = () => {
  const frame = useCurrentFrame();
  const { fps } = useVideoConfig();

  return (
    <AbsoluteFill style={{ backgroundColor: "#141413" }}>
      <Sequence from={0} durationInFrames={450} name="Act01_hook">
        {/* 00:00 – 00:15: Prompt-to-Execution Split Reveal for Simile */}
      </Sequence>
      <Sequence from={450} durationInFrames={960} name="Act02_reveal">
        {/* 00:15 – 00:47: Core Simile Surface & Interaction Loop */}
      </Sequence>
      <Sequence from={1410} durationInFrames={1080} name="Act03_velocity">
        {/* 00:47 – 01:23: Multi-State Feature Proof on Downbeat Cuts */}
      </Sequence>
      <Sequence from={2490} durationInFrames={720} name="Act04_payoff">
        {/* 01:23 – 01:47: Simile Brand Lockup & Availability CTA */}
      </Sequence>
    </AbsoluteFill>
  );
};