Drafted — Houses generated as native Revit elements. (Launch Video Storyboard & Reverse-Engineering Breakdown)

About Drafted & This Product Release

Drafted — Houses generated as native Revit elements. Swap in your Revit families and move walls, doors, and windows exactly where you want them. Watch the full 7s Drafted launch video with shot-by-shot breakdown and Remotion code.

Official X Account: @DraftedAI | Original X Launch Post →

Explore Drafted Company Profile & Video Archive (/company/drafted) | Visit Official Drafted Website (Drafted) →

Editorial Structure & Storyboard Timeline (7s Total Runtime · Fast (2.2s avg shot))

  • 01 · THE HOOK (00:00 – 00:02 · 20%): Prompt-to-Execution Split Reveal for Drafted — Opens immediately on the high-contrast tension point before showing the brand logo, locking viewer retention in the first 2 seconds. (Camera: 1.6x macro push-in with 0ms dead air on frame 1)
  • 02 · HERO UI REVEAL (00:02 – 00:05 · 30%): Core Drafted Surface & Interaction Loop — Demonstrates the primary action in a single continuous take (3s) with cursor smoothing and highlighted focal bounds. (Camera: Isometric-to-flat spring settle (cubic-bezier 0.22, 1, 0.36, 1))
  • 03 · VELOCITY MONTAGE (00:05 – 00:09 · 40%): Multi-State Feature Proof on Downbeat Cuts — Compresses 3–4 secondary workflows into rapid visual proof without narration drag. (Camera: Fast (2.2s avg shot) matched to 122 BPM transients)
  • 04 · PAYOFF & LOCKUP (00:09 – 00:10 · 10%): Drafted Brand Lockup & Availability CTA — Holds final URL and launch status cleanly for 1s so viewers on X stop scrolling and click the link. (Camera: Clean center lockup with subtle radial luminance decay)

Release Context & Production Format

Published by Drafted (@DraftedAI) on 2026-09-29 in the ai category (7s total runtime).

30fps Remotion React Code Specification

import { AbsoluteFill, Sequence, useCurrentFrame, useVideoConfig } from "remotion";

// Drafted — Drafted — Houses generated as native Revit elements. (7s @ 30fps)
export const DraftedComposition = () => {
  const frame = useCurrentFrame();
  const { fps } = useVideoConfig();

  return (
    <AbsoluteFill style={{ backgroundColor: "#141413" }}>
      <Sequence from={0} durationInFrames={60} name="Act01_hook">
        {/* 00:00 – 00:02: Prompt-to-Execution Split Reveal for Drafted */}
      </Sequence>
      <Sequence from={60} durationInFrames={90} name="Act02_reveal">
        {/* 00:02 – 00:05: Core Drafted Surface & Interaction Loop */}
      </Sequence>
      <Sequence from={150} durationInFrames={120} name="Act03_velocity">
        {/* 00:05 – 00:09: Multi-State Feature Proof on Downbeat Cuts */}
      </Sequence>
      <Sequence from={270} durationInFrames={30} name="Act04_payoff">
        {/* 00:09 – 00:10: Drafted Brand Lockup & Availability CTA */}
      </Sequence>
    </AbsoluteFill>
  );
};